Dead Good was established in 2012 by games industry veteran Stu Taylor, whose combined games media and agency / in-house PR experience were the foundations of the agency’s "no-nonsense" approach.
Ditching marketing buzzwords in favour of straight talking, the Dead Good team - led by Co-Directors Stu Taylor and Carly Moxey - has team members across multiple time zones. Whilst not quite covering 24 hours, we're not far off!
With a culture that prioritises accountability, every Dead Good team member takes pride in aiming higher than "that'll do." They balance this with humility, pragmatism, and an eagerness to evolve their skillset in an ever evolving landscape. This, along with a not-so-secret "giving a shit" attitude, is what we bring to every project we work on, regardless of size or budget.
Our directive to provide a one-stop shop for publishers and developers led us to expand from just a UK and EU media PR agency to cover North America (C'est Mortel Media Inc. in Montreal, Canada, during 2020) and the rest of the world. The benefit for clients means they have the efficiency of only having to deal with one agency rather than multiple service providers, as well as saving them time and money.
Seeing the demand only increasing, Dead Good was the first games PR agency in the UK to establish a dedicated in-house team for organic influencer and content creator outreach. Today, we continue to set the tone and industry best practices within this ever evolving landscape.
Want to create a bespoke comic book based on your IP? Dead Good Comics can help produce your project from concept, full production (sourcing writers and artists, pre-press and printing) to distribution (retail or a promotional item for shows).
Video Game PR for Gamers... by Gamers
For over 12 years, Dead Good has been a reliable collaborative partner, helping publishers and developers - regardless of size - tell their story...
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Dead Good Media has been accompanying us through most of the production of The Outlast Trials. They’ve been a great partner and a big help, whether it was for brainstorming ideas or executing them.
For nearly a decade, Dead Good Media has been our trusted partner. They are simply awesome, delivering great results and getting people excited for our games. What more could we ask for?
In a space where discoverability is often about numbers, Dead Good has been so essential in helping us amplify ourselves and others. They took an opportunity to showcase not one or two, but 12 black women having fun and for BAFTA!
Dead Good has been a pleasure to work with, they know their stuff both on a PR and influencer level and come with loads of great ideas. There is a passion for games and that shows in enthusiasm and execution on all levels.
We’ve worked with the Dead Good team on multiple campaigns over the years at SEGA and they always deliver top tier influencer support for our product launches and events. The Dead Good team help us build stronger connections with our community.
Dead Good has been involved in various projects, from product strategy, corporate PR outreach, or even event planning / staffing. They have been instrumental in pushing the word out there about our games and our company… and always doing it with a smile.
Certainly one of the most adaptative, professional and supportive agencies I’ve worked with. We strongly appreciate its organisation, strategic support, creative ideas and proactivity they offer on each of our games.
Dead Good was able to help scope, secure, and host a killer launch event for Session: Skate Sim at Substance skatepark in Brooklyn NY, where pros and locals were invited to hang out, skate, and celebrate the full launch of our title.
Dead Good is a great partner that you can rely on in both media and influencers relations. Huge experience in the industry makes them a right choice either for an indie game or a big title.
Dead Good has consistently and continually proven themselves to be at the top of the PR game. By working closely with us they have managed to execute media outreach in a way that wouldn't have been possible without their expertise.
Meet Dead Good
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