Influencer Relations
Authentic Influencer Outreach for Unparalled Results
Authentic Influencer Outreach for Unparalled Results
At Dead Good, we follow the simple mantra of “connecting great games to great creators.” We know what amazing things can happen when the two come together and harmonize to allow both to shine.
With over 1,200 game launches under our belt and a contact book of over 6,500 Influencers (and growing daily), Dead Good is uniquely positioned to leverage the relationships that we've cultivated for your benefit. Since we set up our influencer service in 2019, we have consistently delivered high quality content creator campaigns of all shapes and sizes, whether earned organic or paid. When it comes to the latter, we have experience effectively managing budgets from $10K to $200K, and will work with you every step of the way to define your campaign goals and ROI, delivering impactful results.
We never take a cookie cutter approach, with every campaign we work on carefully curated to only include creators that have the personality, engagement and content style that best fits your project. Whether it's the wide appeal of PowerWash Simulator, a co-op horror experience like The Outlast Trials, or the cozy indie charms of Tiny Garden, our influencer team are passiondate gamers who can adapt to any genre, and know who to target.
Whether it’s long-lead planning and organising, or last-minute / same-day code distribution and coverage reporting, the Dead Good team is equipped to handle influencer campaigns of all shapes and sizes. You can also rely on us to invite creators to your launch event, showcase, and booth at shows like Summer Games Fest, gamescom and PAX. Plus, if you need boots on the ground, the Dead Good influencer team is experienced in appointment scheduling, front of house duties, streaming booth set-up and management. Meaning that you can get on with enjoying the show.
The Dead Good Approach
Established in 2012 by games industry veteran Stu Taylor, we ditch marketing buzzwords in favour of straight talking, and value establishing a truly collaborative relationship.
Meet Dead Good PR
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